To celebrate, Nike are set to reissue the original Air Max III, otherwise known as the Air Max 90 in its iconic ‘Infrared’ colourway. A true spectacle in the blueprint of Nike, the Air Max III was among the first to expose the infamous air unit and has gone onto becoming one of the brand’s biggest sneakers.
Throughout the past 30 years, Nike have re-released retro versions of the Air Max III, mirroring the original and creating traction for the sought-after silhouette. Now it returns again. Dressed in a collage of red, black, grey and white, the Air Max III shows off its vibrant appeal through the sneaker’s original features, clustering together soft synthetic leathers, plush suede overlays and mesh uppers. Touches of newness are showcased throughout, without deviating from the OG. Sitting in their usual place are the heart-shaped brand plaque to the heel, the visible air unit and refined Air Max branding throughout – all providing a fitting throwback to the classic.
To commemorate the re-release of the Air Max III sneaker, SEVENSTORE sat down with sneaker collector and AM III fanatic, Nick Glackin AKA Glackster to talk about his love of the Air Max III silhouette, his earliest memories of the sneaker and why Nike are the masters of reinvention.
The Nike Air Max III is available to register to purchase through SEVENSTORE Launches now.
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